Saturday, March 03, 2007

FIFA - SOS Children’s Villages score for children

At the official draw for the its U-20 World Cup 2007, FIFA and long-standing charity beneficiary SOS Children's Villages announced the launch of their latest joint campaign, 'Let's Play, Let's Build', with the aim to raise a further US$2 million to combat the growing HIV/AIDS crisis in southern Africa. "FIFA is delighted to partner up with SOS Children's Villages once again in 2007," said FIFA President Joseph S. Blatter. "The 'Let's Play, Let's Build' campaign perfectly captures the spirit of solidarity that makes the beautiful game such a powerful beacon of hope and fully reflects FIFA's mission to 'develop the game, touch the world, and build a better future'".

This year marks SOS Children's Villages twelfth year of cooperation with FIFA. Collaboration between the two organisations culminated last year during the '6 villages for 2006' joint campaign surrounding the 2006 FIFA World Cup Germany. With an astounding US$25 million raised, the construction of six new SOS Villages in Brazil, Mexico, Nigeria, South Africa, Ukraine and Vietnam is now underway.

The FIFA U-20 World Cup will be held in six cities across Canada from 30 June to 22 July 2007, showcases some of the world's top young players and will also serve as a platform to promote this valuable campaign with SOS Children's Villages. Funds raised from the official charity campaign "Let's Play, Let's Build" will go towards building homes and creating outreach programmes in southern Africa. Donations to SOS Children's Villages can easily be made by visiting www.LetsPlayLetsBuild.ca.

No comments: