Monday, July 09, 2007

Big Pay-TV audience in Australia backs Socceroos

The Australia v Oman match in the AFC Asian Cup 2007 tournament gave Australian Pay TV Channel Fox Sports a significant ratings win on Sunday night with the game attracting an average audience of 345,000 – one of the highest audiences to watch a sporting event in Australian Subscription TV history. The game also attracted a reach (total viewers) of 707,000 according to ratings recorded by OzTAM Data. These figures do not include people who watched the match at one of 2,200 registered Fox Sports venues around Australia.

“These are very encouraging figures for football and Fox Sports,” said Premier Media Group CEO David Malone. “The Socceroos are a strong part of the Australian sporting fabric, which has been illustrated with the viewers who watched the game against Oman.”

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