Wednesday, June 15, 2011

New job at FIFA - building, not trashing, the brand

To work at FIFA as a Brand Manager your duties will include:

  • Manage marketing or brand management related projects
  • Manage the development and drive the marketing of key event-related brands for FIFA competitions (e.g. logos, mascots, posters, slogans, badges)
  • Manage or assist with brand-related events such as launch campaigns, handover ceremonies etc.
  • Initiate and conceptualize strategic brand innovations, visions, approaches, marketing plans and its implementations
  • Function as gatekeeper for the use of official marks
  • Serve as liaison partner with the Marketing Communications department to drive brand communication (internally and externally) and define research requirements

More details at FIFA HR.

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